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5 Tips to Make Your Site Sticky

Posted by advertolog at Monday ~ March 03, 2008 to SEO
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By Mitch “Tipster” Keeler

Think of it as one of those sticky fly traps you hang outside in the summer to keep the flying insects away from your BB&Q. You don’t want to just lead people to your site, you want to lead them to it - get them interested and then catch them. Don’t let them go because they might not come back. Hooking visitors is a sweet science I am not sure anybody has really mastered to a T (or Mr. T). These tips should help you get on the right track though when it comes making your visitors come back.

Social Interaction - Add something like the AddThis.com or ShareThis.com badges to your web site so that people can share that information with others in the way that suits them best.

Vote - Don’t overlook the idea of adding polls to your web site layout. Giving your viewers something to do will keep them on your web site a little longer. One easy way of getting a poll up and running would be via PollDaddy.com.

Blog it - Think your web site is a little light weight, and could use some more “meat and potatoes”? A blog would be a great way to fill your web site out a little more and keep your visitors coming back for more. I would highly suggest installing WordPress for your blogging needs, but there are many alternatives.

Build a Community - Forums always come in handy to help build a community or start one. SMF is probably the most reliable of the bunch in my opinion. With it your visitors can talk with you and each other.

Syndication - If you can, toss in some RSS feeds for your visitors to grab. This way they can subscribe to your web site’s content, get updates about your latest news, and have a trail back to your web site past that first visit. Once you do get an RSS feed going hook it up with a service like FeedBurner to track how many people are subscribing.

Know of anymore helpful tips to make you web site viewers come back for more? I’d love to hear ‘em.

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